CSR

Corporate Social Responsibility

These projects reflect the initiatives we support through our Corporate Social Responsibility activities.

Our CSR Projects

Zita Nadege Foundation

We are proud to support the Zita Nadege Foundation and its mission to raise awareness about sickle cell disease and improve the lives of those affected by it. Through its work in education, early screening advocacy, and community engagement, the foundation plays an important role in helping individuals and families better understand and manage the condition. Supporting this initiative allows us to contribute to greater awareness, stronger community support, and a better quality of life for those living with sickle cell disease.

Lusail Football Academy

Our support for Lusail Football Academy reflects a shared belief in the power of sport to shape character, build confidence, and bring communities together. Through structured training and a strong emphasis on teamwork, the academy is helping develop the next generation of football talent in a positive and professional environment. The academy's commitment to inclusivity, with both boys' and girls' teams, also aligns closely with our belief in providing equal opportunities for young athletes to grow and thrive through sport.

Asian Cricket League

Our support for the Asian Cricket League reflects our commitment to initiatives that bring communities together through sport. Events like the Asian Cricket League create opportunities for players and fans from diverse backgrounds to connect, compete, and celebrate the spirit of the game in a positive and inclusive environment. The league plays an important role in fostering teamwork, sportsmanship, and community engagement while providing a platform for athletes to showcase their talent and passion for cricket.

Plan International

Our support for child education initiatives through Plan International reflects our belief that access to education should be a right for every child, not a privilege. By contributing to sponsorship programs, we help ensure that children have the opportunity to attend school and build a stronger future. We believe that even small, consistent actions can create meaningful impact, helping open the door to education, opportunity, and long-term positive change.